Don’t Fall for These Scare Tactics Aimed at Your Propane Company’s Online Presence
Have you recently received an email from someone you’ve never heard of that caught your attention through a startling revelation about your website that you may not have considered until now?
Maybe something like:
These are scary scenarios, but if these are emails out of the blue and critiquing your online marketing strategy, how do they know what your business goals are and what metrics actually matter to your propane company?
- “URGENT: Your propane company’s domain name is about to expire! Act now to prevent losing your website and all customer inquiries…”
- “Your propane company is missing from our premium business directory that ranks #1 on Google. Your competitors are already listed…”
- “WARNING: We’ve detected critical errors on your propane company website that are violating Google’s guidelines and causing you to lose customers…”
Understanding These Unsolicited Emails
These random cold emails are nothing new. They’re designed to trigger worry and prompt hasty decisions from busy business owners.
At Vivid Image, we eat, sleep, and breathe website design, functionality, performance, and measurement specifically for propane marketers like you. We proactively monitor industry changes, security concerns, and emerging scams to keep your digital presence protected and performing at its best.
Since nothing we offer is a one-size-fits-all approach, our team is skilled at listening to your unique needs, focusing on your specific business goals, and offering assistance in areas we know will help your propane business grow. We stay on top of trends, usability standards, and changing regulations as they apply to your business’s marketing initiatives.
There’s no need to worry about the suggestive statements made in these emails, but we understand they can spark questions at unexpected moments. That’s why propane companies who work with us appreciate having a dedicated account director experienced at investigating any opportunities or concerns related to your website. If something is important to you, then it’s important to us. ur website and online marketing goals.
So, What Can Propane Companies Do?
Keep in mind these are mostly solicitations (and some are scams). Receiving an email is one thing, but constant emails or persistent phone calls are something different. Here are some options:
- Contact us- We’re happy to review any unsolicited marketing emails you receive and provide honest feedback about your current website, domain name, etc.
- Ignore these messages completely – Most are automated mass emails sent to thousands of businesses.
- Respond with confidence – If you choose to respond, you can say something like: “Thank you for your email. We’re currently discussing our digital marketing strategy with Vivid Image, a marketing agency specializing in propane companies.”
