Solid Ground Presence

Prevent Doubt Before the Phone Rings

This stage is about avoiding uncertainty before a customer ever calls. Today, first impressions happen online. Even for companies that have been trusted locally for decades. When a website feels outdated, unclear, or incomplete, customers start the relationship with questions instead of confidence.

A storefront with an American flag and a sign reading “PROPANE EST. 1954,” part of which is obscured. In the background, a van with “PROPANE” written on it is parked. A large STAGE 1 banner overlays the image.

What This Stage Helps With:

Credibility: Customers trust you before they ever pick up the phone
Clarity: People understand who you are, what you do, and how to work with you
First impressions: Your reputation isn’t weakened by an outdated website
Efficiency: Fewer basic questions and less hesitation during first contact
Peace of mind: Your business looks solid without ongoing effort

What’s Included:

Execution

Website: 5 pages

Website Managed Hosting: Included

Domain Name: Registration included

Local SEO: Basic included

Strategy + Coaching

Marketing Strategy: When requested

Social Media – Training + Coaching: Group coaching

Frequently Asked Questions

Common questions about the Solid Ground Presence plan.

What does the 5-page website include?

Your 5-page website typically includes a Home page, About Us page, Services page, Resources or FAQ page, and Contact page. Each page is professionally designed to clearly communicate who you are, what you do, and how customers can reach you.

What does Basic Local SEO cover?

Local SEO helps your business appear in search results when customers in your area are looking for propane. In Stage 1, we write your 5-page website with your service area at the center, covering the towns you serve, incorporating local keywords, and setting up proper meta tags. We also keep your business name, address, and phone number consistent throughout so search engines trust your information.

Do I own my domain name?

Yes. The domain name is registered in your name and you retain full ownership. If you ever decide to leave, the domain transfers with you.

What does Group Coaching include?

Group Coaching sessions are held regularly and cover social media best practices, content ideas, and digital marketing fundamentals. You join alongside other propane companies to learn and share strategies.

How long does the setup process take?

The discovery and setup phase typically takes 4-6 weeks. This includes a kick-off meeting, content gathering & writing, website design, and launch. We work at a pace that fits your schedule.

Can I upgrade to a higher stage later?

Absolutely. The Growth Plan Framework is designed as a progression. When you are ready to move to the next stage, we build on what is already in place rather than starting over.

What is the billing structure?

All plans are billed monthly with a two-year commitment. This gives you predictable monthly costs while ensuring we have the time to properly build and execute your growth strategy. The two-year term allows us to deliver meaningful, measurable results.

Is there a contract or commitment?

Yes. All plans require a two-year commitment with monthly billing. The $500 setup fee covers the initial build and configuration, and the $249/month is billed monthly for the duration of the two-year term. This commitment ensures we can deliver the full value of the program.

Can I update my website?

Yes! Send the changes to us and we will make them or make them yourself with a simple editor.

Pricing Summary